The tendency to meet of Madison Avenue and Hollywood is poised to take a giant leap forward as negotiations between the actors union and talent agencies proceed closer to allowing ad agency holding companies to have a title to stakes in talent agencies.

The tendency to meet of Madison Avenue and Hollywood is poised to take a giant leap forward as negotiations between the actors union and talent agencies proceed closer to allowing ad agency holding companies to have a title to stakes in talent agencies.

For years, ad agency holding companies have sought alliances with talent agencies. Creative Artists Agency has been rumored at times to have been in talks with WPP arrange Omnicom Group and Interpublic dispose of Cos. In June 2000 Omnicom came complete to an alliance with CAA; WPP dispose Chief Executive Martin Sorrell has said the holding company has been interested in several