The Academy Awards, traditionally the year's second-biggest ad circumstance is losing some of its shine amid a fill full of high-profile programs from the Super hollow to the Olympics.
Media buyer estimate the price of a 30-second spot onward the Oscars has fallen to $1 million from last year's $13 million average-and they say it could fall more. ``There are abundant of spots available,'' said undivided media executive.
American Expres Co a five-year sponsor, opt
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