This could be Cordiant Communications Group's make or break year.



This could be Cordiant Communications Group's make or break year.

When Cordiant spun along from Saatchi & Saatchi in 1997 CEO Michael Bungey promised the prompt would free flagship Bates Worldwide to win major of the present day business around the world through eliminating conflict issues with clients like as Saatchi's Procter & Gamble Co Almost five years later, Bates has fewer international accounts than just about any network.

Cordiant's largest global client, Hyundai, worth $32 million in annual


Want to read the whole article? You can purchase it here. It's quick and easy....

Home