In a incline to lure premium advertisers to their popular Web destinations, five online publishers today launched the At-Work Brand Network, an ad-sales consortium that will target valuable consumer who are big users of the Internet during the daytime. CB MarketWatch, CNET NYTimes, USAToday and Weather.com have joined forces for the effort, which kicks most distant today with AT&T Wireless as its first advertiser in an estimated $1 million media bribe over four weeks.
`something universal'
``Daytime
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