RJ Reynolds Tobacco Co is adding a coronal to its jewels.



RJ Reynolds Tobacco Co is adding a coronal to its jewels, launching Camel Turkish Royal, the third sibling in the cigarette brand's Turkish family that also includes Turkish Gold and Turkish Jade (AA, June 17)

``We recognize there is power in marketing these fashions as a family,'' said Scott Rhode Camel VP-marketing. The three smokes-medium Royal, light Gold and menthol Jade-will be displayed and promot together if it were not that not be sold as a three-pack. Communications


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