Altoids.


Altoids, marketed by means of Kraft Foods' Callard & Bowser-Suchard unit, will this August take to the airwaves for the first time since its 1995 U first attempt to gain attention for its lately launched hard candy, Altoids Sours.

The induce is a big one for the brand, a 200-year-old English mint casted American icon through quirky images and one-liners upon building-side murals and in


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