Byline: WAYNE FRIEDMAN Because small in number national marketers want to advertise this tribe 11. Because small in number national marketers want to advertise this tribe 11, national TV programmers stand to waste some $50 million to $60 million in advertising, according to media agency executives. still despite the first anniversary jitters, scarcely any changes concerning the business of selling and buying TV time have occurr since the issues of last Sept. 11. Except Want to read the whole article? You can purchase it here. It's quick and easy.... |
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